Typically most products I work on follow a set of processes such as Discover, Define, Design and Deliver. For more on this, please see "A bit about my design process..."
Yet sometimes, the approach I take for user centered design isn't so prescriptive. Often times the business prefers flexibility and views UCD methodologies as "academic". When this occurs, I can usually steer internal stakeholders to what I consider the tenets of my design process, while proving their worth:
- question - who (personas) and why (scenarios)
- ideate - sketch, brainstorm, white board
- wireframe (clickable) - user flows, strawman interactions
- mockup - pretty little pictures, color and type trials
- prototype - presentable, not perfect, visual and interactive demos
All of which is done as rapid and iterative as can be expected in an attempt to validate designs. In other words, poke as many holes as is possible into our conceptual thinking in an attempt to fail early, learn early!
However, The Supply Place required a slightly different approach. In order to "pitch" our concept of what The Supply Place could be, I was first asked to create a set of Photoshop mockups based on a limited understanding of the overall offering. This level of detail at this juncture can be messy and unwise. Needless to say those mockups did their job, but you won't find them here. I only mention them as this was something that took me out of my typical design process and comfort zone.
Click or tap upon the images below to take a closer look.